This group outlines and provides progress checks on the work of Health Education and Outreach to promote healthy eating and physical activity for overall better health in Garrett County.
Efforts to increase obesity prevention and awareness on social media are not resulting in user engagement.
Aim / Overall Goal / Desired Result
Increase engagement in obesity prevention and awareness social media.
Change Idea
Create more engaging social media posts
PDSA Objective
Increase the number of people who engage in Play Hard, Live Clean social media posts from 1,472 to 2,000.
PDSA Cycle Number: 1
Estimated PDSA Implementation Timeline
From 2023-09-01 to 2024-07-31
What questions do you want answered for this change?
What kind of social media posts are most effective at engaging the public?
PLAN
Predict what will happen when this test is carried out:
More individuals will engage with social media posts.
List the tasks needed to set-up this change: (Please include the person responsible, when the task is to be completed, and where the task is to be completed for each task.)
Discuss the project with HEO staff. - Kendra - by 9/1/23
Grant coordinators will meet with other prevention staff to come up with ideas to increase engagement. - Sadie, Sandy, Chelsie, Amy, Linda, Kendra, James - by 10/1/23
Content creators will begin posting new content and tracking engagement - Linda, Kendra, James, Diane - by 10/15/23
Related Improvement Measure:
No related measure has been set yet. Please connect this Quality Improvement project to a raw data measure.
DO
Describe what happened when you ran the test:
STUDY
Describe the measured results, and how they compared to the predictions:
ACT
Describe what modifications in the plan will be made for the next cycle from what you learned: