Goal:

By Sept. 30, 2019, increase the perception of risk of marijuana use among high school aged youth by 25% (from 51% to 64%).

Strategy Description:

Implement a health communications campaign to county pro-marijuana messages. Reduce access to pro-marijuana merchandise. Share policies with worksites and assist in the development of policies that address the use of medical marijuana by employees.

Level of Change:

Policy

Primary Focus Area:

Behavioral Health: including Substance Abuse and Mental Health

Data Category Tag:

GCHD Health Education and Outreach

Strategic Planning Alignment:

Estimated Implementation Date:

2018-08-01

Estimated Completion Date:

2019-10-01

Estimated Ease of Implementation:

Moderate

Estimated Cost of Implementation:

Moderate

Potential Community Benefit:

Moderate

Health Equity:

Research:

Strategies based on The Coalition Impact: Environmental Prevention Strategies, a publication by the Community Anti-Drug Coalitions of America. Planning approach based on the Institute of Medicine Model (IOM Model) which divides the continuum of care into prevention, treatment, and maintenance. Further, prevention interventions are divided into three classifications - universal, selective, and indicated.